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- Sales
SPIN Selling Questions - Make Your Prospect Eager To Buy
This article SPIN selling review, is the fourth and final article in the four part series on Neil Rackam's book Spin Selling. In the book Neil outlines what questions to ask, and when, to move prospects all the way through the buying process. If you ask the wrong questions at the wrong stage the interaction will often stall and you will not get the sale. On the other hand if you ask the right questions at the right time, you will often find the prospect quickly becomes eagerly interested in your product and excited to buy. The final type of question to ask is all about outlining what the payoff will be if the need that has been highlighted is filled.
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- Website Traffic & SEO
How To Review Your Web Marketing And Search Engine Optimization (SEO) Efforts
Read this article and within under 4 minutes you will have a clear indication of:
- how effective your current website marketing is
- what is currently working with with your current website marketing efforts
- what should be changed and improved to deliver a higher return on investment
- if your current website marketing companies are doing a good job, or that you need a new website design or search engine optimization company
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How To Win Friends And Influence People Summary - Dale Carnegie Principle #13
Listen to this short video to see how beginning in a friendly manner help me be able to close a sale from an initial contact I made all the way back in November 2011. Beginning in a friendly manner definitely helps to increase the effectiveness of your sales efforts.
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- Marketing Strategy
What Marketing Is Not
There are many things that people claim to be good marketing. This short presentation outlines 7 tell tale signs that something is NOT good marketing.
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Dale Carnegie - Sales Tactics That Work - Principle #3
The Dale Carnegie program has been very helpful in improving my sales efforts. The program really does teach sales tactics that work. This video blog is the third in this series and speaks specifically about principle #3 - "Arouse In The Other Person An Eager Want". In the video below I explain how I have used principle #3 in my sales efforts. This video blog is part of a 30 blog article series on each of Dale Carnegie's principles to Win Friends And Influence People.