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Work On Your Business, Not In Your Business - Business Strategy Planning
Why it's important to review and rework your business strategy more than once a year, what best in class business strategy planning should look like and what it should include.
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Volkswagen - How Did They Recover from Their 2015 Emissions Scandal and What Is Their Marketing Strategy Going Forward?
Volkswagen was founded by the German government in 1937 to mass produce a low-priced car for the people and by 2015 it had grown to being the world's largest car manufacturer. However, in that same year, it was discovered that they had been using illegal software installed in their vehicles that could detect when regulators were doing emissions tests and adjust the results so they the vehicles would pass. Many analysts thought the the auto giant would never recover, however they have. So how did they do it? Listen to find out.
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How To Use Marketing To Attract Employees or Sub Contractors
Wondering how to attract high quality employees or sub contractors to apply to work for your company? You are in luck, this podcast is for you.
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Mercedez Benz - What Their Marketing Strategy Is And How You Can Use It In Your Business
The automotive industry is fiercly competitive, but Mercedez Benz is the world's oldest luxury car manufacturer and is called by Business Week Magazine, the top most recognized global automobile brands. So what is the key to their success and how can you apply their strategies to your own business. You'll find out in our podcast.
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Coca Cola - What Their Marketing Strategy Is And How You Can Use It In Your Business
Coca-Cola is the world's third most valuable brand with its products being sold in almost every country in the world. It has grown from selling about 9 servings a day in its first year in 1886 to now selling over 1.9 billion servings a day. You can't have become that successful without having an effective marketing strategy. So let's take a look at Coca-cola's marketing strategy and see what you can use to help make your business successful too.
