The Key To Generating New Customers From Your Website
In order to generate new customers from your small business' website prospective buyers must read your website. To do this you need three things to occur.
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How To Audit Your Search Engine Optimization Company
Search engine optimization has proven itself to be a highly effective marketing tool, and because of its success a lot of businesses have hired individuals or companies to provide SEO services. One of the problems many business people run into when hiring these consultants is that they’re unsure of how to audit them. Like other marketing services, it’s incredibly important to audit your SEO company to ensure they’re providing you with the maximum return on investment, and that their efforts are being focused in the correct areas. As important as it is for the SEO company to understand your priorities as a business, you should want to learn theirs as well. Here are a few tips which can help you learn to successfully audit the SEO company that works for you. If you would like us to perform a free audit of your current SEO company email us with "SEO Audit" as the subject line. Email us at
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What is Branding?
In this video blog I explain what branding is and how it can help small businesses generate new customers. So watch the video below if you want to learn more about branding and how it can help you generate new customers.
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ROI of SEO vs PPC (Pay Per Click Search Advertising) - The Compounding Power of Search Engine Optimization Explained
In this blog article and podcast, we are going to talk about the ROI of search engine optimization (known as SEO) versus the ROI of pay per click advertising (known as PPC). The goal of this blog article and podcast is to clearly show which has the better return on investment, and explain the compounding power of search engine optimization in a simple, easy to understand explanation.
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Customer Satisfaction....Guelph Style
This morning I attended a Communitech networking event at Bingemans in Kitchener. The speaker was Ali Alisaria who is the owner and CEO of the very successful online Health & Beauty store well.ca, which is located in Guelph, Ontario Canada. In his talk he explained how they do customer satisfaction....
