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- Social Media
ROI Of Organic SEO Traffic +275% vs Social Media Traffic -90%
In this podcast we compare the return on investment of organic traffic (which is generated by search engine optimization) and social media traffic (which is generated by social media activities or social media advertising). From our research one appears to have a great return on investment for businesses and the other is terrible. This is extremely surprising given both seem to be all the hype in the last few years in the small business community, on blogs and from marketing speakers. A large portion of businesses are being misguided, wasting a lot of money, time, and energy that is not benefiting their business.
If you would like an audit of your search engine optimization and social media activities, contact us to book an appointment to discuss. If you are not familiar with any of the terms referenced in this article, scroll down to the bottom of the article where you can find detailed descriptions explaining each term.
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Increase Store Foot Traffic Like Jamba Juice Using SMS Text Marketing
This post is a guest post that was submitted to us a few weeks ago. In the article the author explains in detail how Jamba Juice increased store traffic by 10% and increased their mobile optin database of customers by over 1,000 customers. If you are researching what marketing methods you should employ for your business I would highly recommend you read this article on ROI benchmarks by marketing medium.
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The Key To Generating New Customers From Your Website
In order to generate new customers from your small business' website prospective buyers must read your website. To do this you need three things to occur.
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- Website Traffic & SEO
How To Audit Your Search Engine Optimization Company
Search engine optimization has proven itself to be a highly effective marketing tool, and because of its success a lot of businesses have hired individuals or companies to provide SEO services. One of the problems many business people run into when hiring these consultants is that they’re unsure of how to audit them. Like other marketing services, it’s incredibly important to audit your SEO company to ensure they’re providing you with the maximum return on investment, and that their efforts are being focused in the correct areas. As important as it is for the SEO company to understand your priorities as a business, you should want to learn theirs as well. Here are a few tips which can help you learn to successfully audit the SEO company that works for you. If you would like us to perform a free audit of your current SEO company email us with "SEO Audit" as the subject line. Email us at This email address is being protected from spambots. You need JavaScript enabled to view it..
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What is Branding?
In this video blog I explain what branding is and how it can help small businesses generate new customers. So watch the video below if you want to learn more about branding and how it can help you generate new customers.
