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- Email Marketing
Outsourced Email Marketing
If you are a small business there is a good chance you have or have thought about doing email marketing. Email is a very significant tool most of us use everyday to communicate, so it is no surprise most small business would like to use email to market their company. Being a small business it may make sense to outsource this to a company that has experience in this field and the proper tools. Below are some of the benefits out outsourcing this function.
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Top Search Terms 2010
What people are searching for on the internet is a very good indicator of what people are doing on the internet. If you are a small business owner looking to attract new customers on the internet it is clear why this information is valuable to have. Below are the top search terms of 2010.
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Disadvantages Of Outsourcing
This article is a follow up to my blog article Outsource Advertising Sales, where I outlined the benefits of outsourcing your advertising and sales. In that article I promised I would outline the disadvantages in a subsequent article so here I go. The disadvantages of outsourcing for most small business are limited but they do exist. Below are the top 5 that I can think of.
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- Marketing Strategy
Marketing Return on Investment: What is a Benchmark Average and What Marketing Methods Have the Best ROI?
In this blog article and podcast we are going to talk the return on investment from different marketing methods. We will discuss the industry ROI averages for different methods and give a conclusion on which method has the best ROI. At the bottom of this blog post, we point out what marketing method has the best average return on investment.
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Google Adwords Cost Per Impression
Recently I have been doing some online advertising for numerous clients of mine across 3 different online advertising medias.... Google Adwords, Linkedin Direct Ads and Facebooks Ads. Or as I like to call them "The Big 3". What I have found interested is that the Google Adwords cost per impression is significantly different from Linked In Direct Ads and Facebook. Below is what I have experienced so far, which is a sum of all my campaigns I have done to date.
