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Marketing Strategy

Blue Ocean Strategy By W. Chan Kim And Renee Mauborgne - A Simplified Book Summary Of How To Execute A Blue Ocean Strategy

This blog article is the third in a series of five blog articles on the book Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne. In this third article you will learn the keys for how to execute a blue ocean strategy.

 

Blue Ocean Strategy

 

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Website Traffic & SEO

The Smart Passive Income Blog By Pat Flynn - Website Marketing ROI Case Study

Websites can drive significant ROI for a business. Especially blogging and having a podcast if they offer high value content that your target market is desiring. A prefect example of this in action is The Smart Passive Income Blog & Podcast by Pat Flynn. Pat Flynn is an online marketing genius and many of the things I have learned about website marketing has come from him. In this blog article we take a look at the ROI he has been able to generate blogging and recording Podcasts.

ROI Case Study

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Online Advertising

Google Advertising Not Working? Try Negative Keywords

About a month ago I discovered something that transformed the performance of my advertising campaigns.....negative keywords. This article titled "Google Advertising In Waterloo Not Working? Try Negative Keywords" explains everything I have learned about negative keywords so far.

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Email Marketing

Email Marketing Best Practices For Business To Business Email Newsletters

Email marketing has been proven to be one of the top three return on investment marketing methods consistently over the last 3-5 years. In my mind every business should be using email marketing to promote their business. In this blog article we outline some of our best practices for email marketing and the studies that we conducted to come to these conclusions.

 

Email Marketing Overview

 

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Other

Waterloo Advertising - Linkedin Does Not Work

Yes that is correct. Linkedin Ads do not work to generate new customers. I this video blog I review a Waterloo advertising test I completed using linked in for one of my customers. In short, the results were very disappointing.

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  1. How To Build Trust With Your Customers - Seven Practices Every Small Business Owner Should Embrace
  2. Blue Ocean Strategy Formulation - The Four Principles Of Strategy Formation
  3. Business Telemarketing Tips & Learning Moments
  4. 4 Key Ingredients To Getting New Customers

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Profitworks Small Business Services Inc. a company that provides search engine optimization and website conversion optimization services which increase the amount of sales generated from a website. Profitworks is a company built on the values of integrity, hard work, doing things better than they have ever been done before and the utmost commitment to our customers. The focus of our all of our services is to provide a positive return on investment to our customers.

 

226-241-7827
 

 

Waterloo ON, Canada
 

 

 
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