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- Marketing Strategy
Tips & Advice For How To Make A Slogan For Your Brand That Will Attract Customers
For my clients I usually create slogans or tag lines to use in their marketing materials. I have a pretty good idea of how to make an effective slogan but had never really done any extensive research on what makes an effective slogan. This blog article summarizes what I have learned about slogans after doing some research.
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How To Build The Best Contact Us Form To Get More Leads
What do you think is the way to setup up the best contact us form for generating leads and contacts? Does including an email address increase non spam contacts? What type of an email address is best to include? Read on to find out how to get more sales leads from your website.
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- Marketing Strategy
How To Get More Customers - What Can Be Learned From Looking At The 10 Biggest Companies In The World
An excellent way to become great at something is to look at someone who is already great and see how they did/do it. So this week I am going to look at the 10 biggest companies in the world and see what I can learn about how they were successful at getting new customers. I have to admit this was a super fun blog post to write and I found the company history and stories to go with each company very interesting.
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Dale Carnegie Books & Teachings - Principle #10
The Dale Carnegie books & teachings has taught me some great principles that have been very helpful in improving my efforts in getting new customers for my clients and my own business. His books gives some great advice that can be used to improve ability to influence people to purchase from you. This video blog is the tenth in a series that covers each of the 30 principles in Dale Carnegie's book how to win friends and influence people. This video includes a story that relates specifically principle #10 - " The Only Way To Get The Best Of An Argument Is To Avoid It." By focusing on this principle I was able to close a salvage an account that I thought I was going to lose.
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- Website Traffic & SEO
Use Google Plus To Bring Traffic To Your Website By The Boat Load
Google plus is quickly growing. As of October 2011 it already had over 40 million users and is the fastest growing social media site ever. If you are not familiar with what Google plus is, think of it as a Facebook on steroids. It has an abundance of additional features and functionality compared to Facebook and is also integrated into other Google products like gmail, youtube and of course google search, to name just a few. So what does this have to do with generating new customers for your business? Well Google plus is drastically changing the way search results appear in Google and I predict will even further impact search results in the future, impacting how you get traffic to your website. This presents a great opportunity for those that understand the change that is happening. These changes can be used to drive a significant increase in traffic to your website.