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What is Walmart's Secret to Success?
This article outlines the tactics and history of a company that has grown significantly since its inception. This is done to help business owners understand what it takes to grow a company significantly. We see Walmart as an interesting case study and examine their strategies, tactics, and success. Please note that Profitworks does not necessarily endorse the way Walmart has achieved success. For each tactic they use we also include our recommendation for if we agree our not with the ethics behind each tactic.
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How Nike Became Successful and the Leader in the Sports Product Market
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This article will cover how Nike became the leading company in sports brand apparel. The article includes the strategies and marketing tactics Nike utilized to rise up to the top of their industry. Please note that Profitworks does not necessarily endorse all of the business strategies Nike practices, but simply finds this an interesting company to study. Profitworks provides online marketing services that drive businesses to become the leader in their market. We challenge you to take one thing you learn from this article and implement it in your business and see if it does not make a significant impact on the success of your business.
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Amazon's Business Strategy & Leadership In Online Retailing
Jeff Bezos is the founder of Amazon since its establishment in 1994. 33 This article will discuss various ways Amazon has been successful and responded to challenges in their leadership in the online retailing sector. Please note that Profitworks does not necessarily endorse the way Amazon has achieved leadership, but we are merely reviewing how Amazon has become successful and their strategies to achieve such results. If you would like to replicate this strategy for your business, download our free business strategy canvas template.
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How McDonald's Became The Leader In The Fast Food Industry
McDonald's became the leader in the fast food industry with their strong focus on customer service, response to competition, and use of marketing techniques early on in their development. Please note that we are not proposing that the tactics used by McDonald's are the right or wrong way to strategically or ethically achieve growth. This article simply outlines the tactics and history of a company that has grown significantly since its inception. We see McDonald's as an interesting case study to examine their strategies, tactics, and failures.
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Steve Jobs' Marketing Strategy - You Can Use It For Your Business
For your marketing message to be successful and to build a powerful brand, you need to communicate values in your marketing, not just product features or benefits. When you do this you have to be very clear and have a single message. This is the view Steve Jobs had on marketing and advertising. Everyone knows Steve Jobs was the entrepreneur, inventor, and brains behind the rise of Apple, which poised Apple to become one of the most valuable brands and most successful companies in the world. A large part of Apple's success is due to its marketing. Apple as of today (2016) is the 9th largest company in the world measured by revenue at $234 Billion dollars in revenue. Needless to say, Apple's marketing has been successful. In this blog, we review one of his most famous talks on marketing and comment on it.
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