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Dale Carnegie Training - Principle #12
My Dale Carnegie Training has come in very handy in both my personal life and my professional life. It has taught me some great principles. This blog article will focus on principle #12 specifically, which is "If you are wrong admit it quickly and emphatically." Watch the video below to find learn more.
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- Marketing Strategy
What Is A Marketing Plan And Why Do You Need One For Your Business
What is a marketing plan, how do I write a marketing plan and why do I need a marketing plan? If you are asking these questions this is the article for you. To understand what marketing can do for your business I think Peter Drucker explained it best when he said "The aim of marketing is to know and understand the customer so well the product or service fits them and sells itself."
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Get New Customers - Real Results
It has been a year since I left my "normal" job to start my own company. June 15th, 2010 was my first day I no longer had the security of another company paying my salary. Looking back I don't know I would have had the guts to start my own company if I would have known how challenging it would be, I was over definitely over optimistic on how easy things would be. If I would have known the realities I know now, I probably would have chickened out. Building a customer base has definitely been more challenging than I expected. I quickly found out that selling a service where engage with a business as adviser on an ongoing basis is much harder to sell than hard goods or commodity services like internet service. But after a year I have a small group of clients that I feel good about. I would not trade running my own company for anything. I am still shocked at how I have been able to build a customer base in a single year, given when I started I did not know how I was going to land customers. This blog article is a review of what approaches I tried to obtaining new customers, which ones worked and which ones didn't.
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- Website Traffic & SEO
The Importance of Adding Content To Driving Website Traffic
In this article I take a look at how adding fresh content to your website has a tremendous impact on where your pages rank within Google and therefore has a large impact on the traffic any one of your webpages or your total website will get. I always knew posting new content was important for Google rankings but I did not really fully understand the extent of it until I stopped blogging this past summer for a few months. In the article I show what the impact was to one of my highest volume web pages after I stopped posting new content to my website for about four and a half months.
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Getting New Customers - Find Out How I Did It
This blog post on getting new customers is a follow up to my other blog post on the results from my efforts to get new customers for my business in my first year of being in business. If you have not read that post I would recommend you start by reading that article. It is titled Get New Customers - Real Results. That article gives the details of my overall results. In this article I will explain by tactic how I obtained those results.
